5/9/20

Axelrod: Flying A's Worried Mascot


Axelrod, a Basset Hound, was famous in the 1960s for his worried look.




Flying A was a major gasoline brand from the 1930s to the 1960s. The theme for their advertising was not to worry as they will take care of your car's needs, and in the 1960s Axelrod became the perfect mascot because of his naturally worried look. He appeared in print ads in the Saturday Evening Post and in television commercials during sports events by his A-shaped doghouse with sayings like, "When it comes to your car...oooh, do we worry!" In 1966, Phillips Petroleum Co. bought out Flying A and Axelrod retired.